Instagram and Facebook introduce more limits on targeting young people with ads
- Meta is changing how its apps handle advertising and its younger users.
- Under new rules, advertisers on Facebook and Instagram won’t be able to use as much personalised data to target advertising to teenagers.
- From next month, Meta will remove the option for targeted ads to teenage users based on gender.
- The company will also end advertising to target personalised ads to users under 18 based on their in-app activity.
- In the next two months, Instagram and Facebook are also bringing out new controls for teen users enabling them to “see less” of a specific topic.
- For more on this story, please visit the Tech Crunch website.
TikTok boss meets EU officials as scrutiny intensifies
- TikTok’s CEO, met with EU officials about new digital regulations as the app faces scrutiny over misinformation, privacy and cybersecurity.
- Concerns discussed ranged from child safety to investigations into user data being shared to China which is a breach of European privacy rules.
- The commissioner for values and transparency has said: “I count on TikTok to fully execute its commitments to go the extra mile in respecting EU law and regaining trust of European regulators.”
- TikTok’s CEO is scheduled for a video meeting with the commissioner for digital policy on the 19th January.
- For more on this story, please visit the Independent’s website.
Viewers of horror movie ‘M3GAN’ confused by age rating
- Horror movie, M3GAN, is about a killer robot that looks like a female doll.
- The Independent reports that it is being viewed by a much younger crowd than would usually see a horror film.
- This is due to it becoming an ‘instant favourite’ of users on TikTok and it being widely shared by TikTok users.
- In the UK, the BBFC gave the movie a rating of ‘15’ due to “strong threat, violence and bloody images”.
- It has been revealed that the film which is PG13 in the US was designed to be more graphic, but had some content erased to lure in a younger audience.
- For more on this story, please visit the Independent’s website.